剧情简介：The global phenomenon, embraced by business worldwide and now published in more than 40 languages. This international bestseller challenges everything you thought you knew about the requirements for strategic success. Since the dawn of the industrial age, companies have engaged in head-to-head competition in search of sustained, profitable growth. They have fought for competiti...(展开全部)
作者：W. Chan Kim
出版社：Harvard Business School Press
ISBN：9781591396192
