剧情简介：More and more companies are coming to understand the competitive advantage offered by outstanding design. With this, you can create products, services, and experiences that truly matter to your customers' lives and thereby drive powerful, sustainable improvements in business performance. But delivering great designs is not easy. Many companies accomplish it once, or twice; few ...(展开全部)
作者：Robert Brunner
出版社：FT Press
ISBN：9780137142446
