剧情简介：Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain problems including stock-outs, overstock, and discounting. It doesn't have to be that way. In The New Science of Ret...(展开全部)
作者：Marshall Fisher
出版社：Harvard Business School Press
ISBN：9781422110577
