剧情简介:What do Disney, Bollywood, and The Batkid teach us about how to create celebrity experiences for our audiences? How can a vending-machine inspire world peace? Can being imperfect make your business more marketable? Can a selfie improve one s confidence? When can addiction be a good thing? The answers to these questions may not be all that obvious. And that s exactly the point. ...(展开全部)
作者:Rohit Bhargava
出版社:Ideapress Publishing
ISBN:9781940858104