剧情简介:"Strategic Dynamics: Concepts and Cases", by Burgelman, Grove, and Meza offers unique and valuable insight into strategy making for companies in information technology-driven industries. It is the product of over twelve years of teaching and research based on a unique combination of academic (Stanford's Robert Burgelman) and industry (Intel's Andy Grove) experience. The key the...(展开全部)
作者:Robert A·Burgelman
出版社:McGraw-Hill Higher Education
ISBN:9780073122656