剧情简介：Simple Heuristics That Make Us Smart invites readers to embark on a new journey into a land of rationality that differs from the familiar territory of cognitive science and economics. Traditional views of rationality tend to see decision makers as possessing superhuman powers of reason, limitless knowledge, and all of eternity in which to ponder choices. To understand decisions...(展开全部)
作者：Gerd Gigerenzer
出版社：Oxford University Press
ISBN：9780195143812
