剧情简介：An accessible introduction to the science and application of sample surveys Over the past two decades, survey research has evolved significantly. Survey Methodology describes the basic principles of survey design discovered in methodological research over recent years and offers guidance for making successful decisions in the design and execution of high quality surveys. Wri...(展开全部)
作者：Robert M. Groves
出版社：Wiley-Interscience
ISBN：9780471483489
