剧情简介：Symbols play an integral role in branding programs. More often than not, symbols are used alongside logotypes, the two working in tandem to illustrate the values and qualities of a brand to its audience. However, symbols can be hugely effective on their own, providing organizations and brands with marks that provide an instantly recognizable signifier when seen independently of...(展开全部)
作者：Steven Bateman
出版社：Laurence King
ISBN：9781856697279
