剧情简介：The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle a core challenge of every business — creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need...(展开全部)
作者：Alexander Osterwalder
出版社：Wiley
ISBN：9781118968055
