剧情简介：This book includes a new strategic concept to enable managers to understand and anticipate where the value in their business is headed. It identifies and articulates the key principles that form the basis of a sound strategy: understanding the customer and innovative business design. Techniques to help companies develop profitable business models are described. It shows compani...(展开全部)
作者：Adrian J·Slywotzky
出版社：副标题:竞争前的战略思考
ISBN：9787500105503
