剧情简介：In a marketplace that depends so thoroughly on cutting-edge information technology, can classic economic principles still offer any real strategic value? Yes! say Carl Shapiro and Hal Varian. In Information Rules, they reveal that many conventional economic concepts can provide the insight and understanding necessary to succeed in the information age. Shapiro and Varian argue t...(展开全部)
作者：Carl Shapiro
出版社：Harvard Business Review Press
ISBN：9780875848631
