剧情简介：Now updated with new research and even more intuitive explanations, a demystifying explanation of how managers can inform themselves to make less risky, more profitable business decisions This insightful and eloquent book will show you how to measure those things in your own business that, until now, you may have considered "immeasurable," including customer satisfaction, organ...(展开全部)
作者：Douglas W·Hubbard
出版社：Wiley
ISBN：9780470539392
