剧情简介：Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts "stickiness" - aggregating attention in centralized places - with "spreadability" - dispersing content widely through both formal and...(展开全部)
作者：Henry Jenkins
出版社：NYU Press
ISBN：9780814743508
