剧情简介:In this definitive and revealing history, Henry Mintzberg, the iconoclastic former president of the Strategic Management Society, unmasks the press that has mesmerized so many organizations since 1965: strategic planning. One of our most brilliant and original management thinkers, Mintzberg concludes that the term is an oxymoron -- that strategy cannot be planned because planni...(展开全部)
作者:Henry Mintzberg
出版社:Simon & Schuster
ISBN:9780029216057