剧情简介：This title presents a practical approach to fuel game changing growth through business model innovation. Transformational new growth remains the Holy Grail for many organizations. But a deep understanding of how great business models are made can provide the key to unlocking that growth. This landmark book describes how companies can achieve transformational growth in new marke...(展开全部)
作者：Mark W·Johnson
出版社：Harvard Business Press
ISBN：9781422124819
