剧情简介:CORPORATE STRATEGY breaks the mold. It is a completely new course whose design has been honed over six years of teaching at the Harvard Business School. It presents, for the first time, a single consistent framework for the analysis of corporate-level strategy. Based on the latest research in the resource-based view of the firm and organizational economics, it develops a rigoro...(展开全部)
作者:David J·Collis
出版社:McGraw-Hill / Irwin
ISBN:9780256178944