剧情简介:In The Ambivalent Consumer, Sheldon Garon and Patricia L. Maclachlan bring together an array of scholars who explore the ambivalence provoked, especially in East and Southeast Asia, by the global spread of "American" consumer culture. As the world's second-largest economy, Japan has long engaged in a vibrant consumerism tempered by deeply held beliefs about morality, thrift, co...(展开全部)
外文名:相反する消費者像:東アジアと西洋
作者:Sheldon Garon
出版社:Cornell University Press
ISBN:9780801473029