剧情简介：In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans. It doesn't have to be that way...(展开全部)
作者：Robert S·Kaplan
出版社：Harvard Business School Press
ISBN：9781422121160
