剧情简介:For Strategic Management courses. Most appropriate at the graduate level/EMBA/MBA courses. This book comprehensively examines the wide spectrum of techniques involved in analyzing business, competitive data, and information. Twenty-four analytical tools are discussed and evaluated with examples to illustrate their most effective application. Perfect as a supplement to any stra...(展开全部)
作者:Craig S. Fleisher
出版社:Pearson
ISBN:9780131918726