剧情简介：在线阅读本书 Book Description In this, the second of Geoff Moore’ s classic three-part marketing series, Moore provides highly useful guidelines for moving products beyond early adopters and into the lucrative mainstream market. Updated for the HarperBusiness Essentials series with a new author’ s note. Once a product “ crosses the chasm” it is faced with the “ tornado, ” a mak...(展开全部)
作者：Geoffrey A. Moore
出版社：HarperBusiness
ISBN：9780060745813
