剧情简介：How can a company that has never turned a profit have a multibillion dollar valuation? Why do some start-ups attract large investments while others do not? Aswath Damodaran, finance professor and experienced investor, argues that the power of story drives corporate value, adding substance to numbers and persuading even cautious investors to take risks. In business, there are th...(展开全部)
作者：Aswath Damodaran
出版社：Columbia University Press
ISBN：9780231180481
