剧情简介：Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick . Psychologists have discovered that our minds are ruled by two different systems—the rational mind and the emotional mind—that ...(展开全部)
外文名：瞬变：如何让你的世界变好一些
作者：Chip Heath
出版社：Crown Business
ISBN：9780385528757
