剧情简介:Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, adve...(展开全部)
作者:Robert B. Cialdini
出版社:Allyn & Bacon
ISBN:9780321011473