A unique book on the art and science of keyword research Keyword research can make or break a marketing campaign, an optimization strategy, and pay-per-click ad campaigns. Written by a keyword research expert, this essential resource drills home the importance of targeting the right keywords or phrases in order to get traffic from search engines and social media channels. Auth...(展开全部)

This volume takes readers on a journey into a central aspect of life in China, so-called “self-development.” Whether prompted by the cultural values of educational success, capitalist competition for wealth, or the Chinese Communist Party’s prescriptions for “good” citizenship, few people in China are immune to the impetus to “improve” themselves and thus bring about a better f...(展开全部)