This book examines a fundamental discovery of humankind, the idea of shapes for sounds--of alphabets. Without them, newspapers would be just folded paper*, mystery envelopes would drop through your letterbox, you might brush your teeth with hair gel and you wouldn't be reading this. The development of this idea is considered on a sequential and individuals basis, from its sonic...(展开全部)

The beauty of science may be pure and eternal, but the practice of science costs money. And scientists, being human, respond to incentives and costs, in money and glory. Choosing a research topic, deciding what papers to write and where to publish them, sticking with a familiar area or going into something new--the payoff may be tenure or a job at a highly ranked university or ...(展开全部)

Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or a touchscreen payment system that only works for people who read English phrases, have 20/20 vision, and use a credit card. Something as simple as color choices can render a product unusable for millions. These mismatches are the building blocks of exclusion...(展开全部)

How the Body Shapes the Mind is an interdisciplinary work that addresses philosophical questions by appealing to evidence found in experimental psychology, neuroscience, studies of pathologies, and developmental psychology. There is a growing consensus across these disciplines that the contribution of embodiment to cognition is inescapable. Because this insight has been develop...(展开全部)

An eminent psychologist offers a major new theory of human cognition: movement, not language, is the foundation of thought.

Over the past three decades, economic sociology has been revealing how culture shapes economic life even while economic facts affect social relationships. This work has transformed the field into a flourishing and increasingly influential discipline. No one has played a greater role in this development than Viviana Zelizer, one of the world's leading sociologists. Economic Live...(展开全部)

Over the past three decades, economic sociology has been revealing how culture shapes economic life even while economic facts affect social relationships. This work has transformed the field into a flourishing and increasingly influential discipline. No one has played a greater role in this development than Viviana Zelizer, one of the world's leading sociologists. Economic Live...(展开全部)

All of the Earth's ocean, from the equator to the poles, is a single engine powered by sunlight - a blue machine. Earth is home to a huge story that is rarely told - that of our ocean. Not the fish or the dolphins, but the massive ocean engine itself: what it does, why it works, and the many ways it has influenced animals, weather and human history & culture. In a book that wil...(展开全部)

塞思·霍罗威茨（Seth Horowitz），任教于美国布朗大学神经科学和心理学系，开设有动物行为学、神经行为学、大脑发育学、听觉生物学和音乐思维等课程。他在人类听觉、平衡和睡眠研究方面的工作得到了美国的国家卫生研究院、国家科学基金会和国家航空航天局的资助。同时，他还是NeuroPop公司的联合创始人及首席神经科学家，致力于将基础研究应用于真实世界。