Symbols play an integral role in branding programs. More often than not, symbols are used alongside logotypes, the two working in tandem to illustrate the values and qualities of a brand to its audience. However, symbols can be hugely effective on their own, providing organizations and brands with marks that provide an instantly recognizable signifier when seen independently of...(展开全部)

Symbols play an integral role in branding programs. More often than not, symbols are used alongside logotypes, the two working in tandem to illustrate the values and qualities of a brand to its audience. However, symbols can be hugely effective on their own, providing organizations and brands with marks that provide an instantly recognizable signifier when seen independently of...(展开全部)

Symbols play an integral role in branding programs. This book explores the visual language of symbols according to their most basic element: form. Over 1,300 symbols from all over the world are here categorized by visual type, divested of all agendas, meanings, and messages that might be associated with them so that the effectiveness of their composition and impact can be asses...(展开全部)

In this stunning follow-up to the global phenomenon The Da Vinci Code, Dan Brown demonstrates once again why he is the world's most popular thriller writer. The Lost Symbol is a masterstroke of storytelling, a deadly race through a real-world labyrinth of codes, secrets, and unseen truths. All under the watchful eye of Brown's most terrifying villain to date. Set within the hid...(展开全部)

In The Symbol Theory, Norbert Elias draws together three central themes. At the first level the book is concerned with symbols in relation to language, knowing and thinking. Secondly, Elias stresses that symbols are also tangible sound-patterns of human communication, made possible by the evolutionary biological precondition of human vocal apparatus. At a third level, the book ...(展开全部)

In The Symbol Theory, Norbert Elias draws together three central themes. At the first level the book is concerned with symbols in relation to language, knowing and thinking. Secondly, Elias stresses that symbols are also tangible sound-patterns of human communication, made possible by the evolutionary biological precondition of human vocal apparatus. At a third level, the book ...(展开全部)

In this stunning follow-up to the global phenomenon The Da Vinci Code, Dan Brown demonstrates once again why he is the world's most popular thriller writer. The Lost Symbol is a masterstroke of storytelling, a deadly race through a real-world labyrinth of codes, secrets, and unseen truths. All under the watchful eye of Brown's most terrifying villain to date. Set within the hid...(展开全部)

凡購買新書《失落的符號》，可獲得50元Coupon一張。 （單筆訂單不累送，此活動贈送之折價券於2010/3/5開始啟用。） 凡失落的，必定被尋獲 在這本轟動全球的《達文西密碼》驚人續集中，丹‧布朗再次證明他為什麼是全球最受歡迎的驚悚作家。 《失落的符號》堪稱神乎其技之作──在真實世界的符號、祕密、未知事實的迷宮裡進行著一場死亡競賽……一切都在丹‧布朗筆下迄今最凶惡的歹徒監控下。 本書背景設定在華府的密室、隧道與聖殿中，穿過壯闊的景觀逐漸加速導向意想不到的結局。 開場時，哈佛大學符號學家羅柏‧蘭登突然被請到美國國會大廈去做晚間演講。但是在他抵達幾分鐘之後，事情有了詭異的轉折。蘭登在國會大廈發現一個用五個符號精巧編碼的駭人東西，他認得這個東西是古代的邀請函……意在引導受邀者進入一個失落已久的奧祕智慧世界。 顯然蘭登敬愛的導師彼得‧所羅門──高階共濟...(展开全部)

本书是卡西尔晚年最后七年间所作的讲演集，实际上是他一生思想的提炼和总结，其内容广泛涉及到文化、历史、艺术、政治神话，以及对人性、自由、社会等问题的探讨，其中心部分是他的文化-符号哲学。 ·文化哲学 作为哲学问题的哲学概念 作为文化哲学的批判唯心主义 ·历史哲学 笛卡尔、莱布尼茨、维柯 论黑格尔的国家理论 历史的哲学 ·语言与艺术 语言与艺术（I） 语言与艺术（II） 艺术的教育价值 ·国家的神话 哲学与政治 犹太教与现代政治神话 我们现代政治神话的技巧 ·译后记

Eugen Fink is considered one of the clearest interpreters of phenomenology and was the preferred conversational partner of Edmund Husserl and Martin Heidegger. In Play as Symbol of the World, Fink offers an original phenomenology of play as he attempts to understand the world through the experience of play. He affirms the philosophical significance of play, why it is more than ...(展开全部)